Scrolling through TikTok or Instagram, it’s impossible to miss it: “a dupe for Dior,” “a dupe for Chanel,” “a dupe for Fenty.” Dupe culture is thriving, and creators are having fun sharing affordable alternatives to luxury products.
But behind the cute captions and viral videos lies a growing legal challenge.
Here’s what brands need to know:
Many dupes are so close to the original...
On Wednesday, 26 November 2025, the Ministry of Economy and Tourism announced the launch of the “Brand Marketplace,” the first digital platform in the UAE and the region dedicated to buying and trading trademarks. Developed through the UAE Government Leadership Program, the platform represents a new national initiative that enhances the country’s innovation and competitiveness in...
The Lebanese government has announced that all ministries will be closed on Monday and Tuesday, December 1 and 2, due to the arrival of Pope Leo XIV in Beirut for an official apostolic visit declared by the Vatican. Normal operations and deadlines will resume on Wednesday, December 3.
Please note that any official deadlines falling on these dates will automatically be carried...
On the occasion of the United Arab Emirates’ National Day, One World IP Group is pleased to extend its warmest wishes to everyone celebrating this remarkable event. We proudly join the nation in honoring its achievements, unity, and inspiring journey toward continued progress and prosperity.
Please note that public offices and government departments, as well as our UAE offices,...
To review November 2025 Newsletter: November Newsletter
Podcasting has rapidly evolved from a niche hobby into a global communication powerhouse, with creators producing everything from scripted fiction and investigative journalism to educational content and branded entertainment. As podcasts gain commercial value and build loyal audiences, understanding how to legally protect this creative work has become more crucial than ever....
Intellectual property is often mistaken for a rigid set of laws concerned solely with commercial matters such as trademarks and trade secrets, or perhaps simply with protecting scientific innovations through patents and other means. However, in reality, intellectual property encompasses all that is beautiful and is enriched by art and culture.
Intellectual property is a legal realm...
In the realm of international trademark protection, the right of priority is a crucial legal mechanism that helps companies secure their intellectual property across borders. This right is explicitly established under Article 4 of the Paris Convention, which provides:
“Any person who has duly filed an application for a trademark in one of the countries of the Union, or their...
In a world full of copycats, stand out and be truly unique!
That’s exactly what a trademark does…
We’ve all heard inspiring stories behind famous brands, but did you know that Nike’s iconic “Just Do It” trademark has a surprisingly dark origin?
Most people hear Nike’s slogan and think of motivation, ambition, and athletic grit but few know it was born from a moment far darker than...
Further to our recent notification regarding upcoming changes in the UAE, we are now writing to provide a detailed overview of the significant amendments to the UAE’s trademark fee structure and related procedures, following the issuance of Cabinet Resolution No. 102 of 2025 (modifying Cabinet Resolution No. 20 of 2020).
These extensive changes, which enter into force on...









