Saudi Arabia’s First Sound Trademark: Leading the Evolution of Sensory Trademarks in the Kingdom
The Saudi Authority for Intellectual Property’s issuance of the first sound trademark certificate in 2020, along with its recent acknowledgment of a perfume trademark, reflects a...
Adapting Intellectual Property Laws to the Digital Economy in the Middle East
The digital economy has transformed how businesses operate and how consumers interact with content and services. In the Middle East, the rapid growth of digital content, including social media,...